If anyone’s ever told “You ain’t got what it takes” or “That ain’t gonna pay the bills,” this hat is for you. You know you’re dreaming big when they say “You must be dreaming and those dreams are gonna break ya.” Throw this one on to remind the world to never stop dreamin’. The world needs a few more people like you who can keep the west wild and know it’s never too late to chase that dream in life.
This is a limited-edition collab we did with Country artist Justin Wilder. He said he wrote an entire song WILDER THAN THE WEST about his story growing up always hearing “you ain’t got what it takes.” He used it as motivation to prove he does. “But we all do,” he says. “The trick is not being someone you aren’t – JUST be yourself and watch how far you’ll get.”